Kutayib
6.3. Advocacy
Session Objectives
By the end of the session, participants will be able to:
Define advocacy in their own words and understand its relevance to youth clubs.
Identify a key issue their club wants to change or improve.
Create simple, persuasive advocacy messages.
Explore ways to take action and influence decision-makers.
Duration
01h 20min
Group size
Set by facilitator
Materials needed
Colored sticky notes, flipcharts, pens, slides (optional)
Session Description
This session introduces participants to advocacy and its role in youth clubs. Through interactive activities, participants explore personal causes, learn key advocacy concepts, and design a mini campaign addressing a local challenge. The session concludes with sharing commitments to take concrete advocacy steps in their communities.
Duration: 15min
Group size: Individual and all together
Materials needed: Markers, sticky notes
Each participant writes one cause or issue they care about on a sticky note (personal or community-related).
Each participant shares their cause in a form of a pitch.
The facilitator/ trainer leads a brief discussion linking personal causes to club advocacy.
Objectives: Energize participants, build rapport, and introduce the theme of advocacy.
Duration: 15min
Group size: All together
Materials needed: Flipchart, slides (optional)
The facilitator/ trainer defines advocacy and explains why it matters for youth clubs.
The facilitator/ trainer shares examples of successful youth-led advocacy campaigns (local or global).
Objectives: Provide a foundational understanding of advocacy and inspire participants with real examples.
Duration: 40min
Group size: Groups
Materials needed: Challenge cards, flipcharts, markers
Each group discusses and selects a challenge (a realistic issue in their community).
Using a simple framework, groups design a mini advocacy campaign:
Define goal
Identify target audience
Choose action method (meeting, social media, event, petition)
Craft a one-line message
Each group presents their campaign and receives a round of feedback from their peers.
Objectives: Hands-on practice planning advocacy campaigns, encourages teamwork, creativity, and communication skills.
Duration: 15min
Group size: All together
Materials needed: Sticky notes, wall space
Each participant writes a commitment or first step toward advocacy on a sticky note and places it on the “Commitment Wall”.
Objectives: Encourage follow-through, accountability, and reinforce personal ownership of advocacy actions.